Customer-Centric Category Management : How to Increase Profits by Managing Categories based on Consumer Needs

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AAA and Network Security for Mobile Access: Radius, Diameter, EAP, PKI and IP Mobility

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Indispensable: How to Become the Company Your Customers Can t Live Without

When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break o... More

Principles of Private Firm Valuation

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